AI-native branding studio - B2B Tech & AI

Brands humansremember.Machines recommend.

Brand identities, 3D websites and AI brand systems for B2B tech and AI companies - built to win the human shortlist and the one ChatGPT writes.

Trusted by founders at
Deepsea Networks/ImpactPilot/Flowstead.ai/Recruitsome/StratoSync®/EdgeClear/Stepup®/Polaris
01 - The shift

Your buyers ask AI before they ask you.

51%of B2B software buyers now start research in an AI chatbot more often than in Google.
69%chose a different vendor than planned because of what an AI chatbot told them.
33%bought from a vendor they had never heard of before the AI recommended it.

Source: G2, "The Answer Economy: How AI Search Is Rewiring B2B Software Buying", survey of 1,076 B2B software buyers, March 2026.

A / Template brandWhat AI sees: nothing specific
Lorem.ai

"The intelligent platform for modern teams."

  • Borrowed gradient
  • Category: unclear
  • Buyer: anyone
  • AI recommends: nobody
B / Engineered brandWhat AI sees: a clear answer
Remembered. Recommended.

"Northwind is maintenance planning software for multi-site manufacturers."

  • Ownable geometric symbol
  • Category: resolved
  • Buyer: named
  • AI recommends: you
↔ Drag
Construction

Every brand starts as shapes.

Thousands of points gather into circles, squares, rectangles and angles, then lock into place - the same way every Vizura mark is constructed on a grid before it becomes a symbol.

  • Circle - curves and radius
  • Square - module and rhythm
  • Rectangle - structure and weight
  • Angle - movement and cut
03 - The method

From blueprint to brand.

Every Vizura brand is constructed in five layers. Each one is designed and locked before the next goes on top - so the system holds up in a pitch deck, a product UI, a billboard and a ChatGPT answer.

  1. L01

    Position Strategy

    Who you're for, what you own, and the one line buyers - and machines - repeat.

  2. L02

    Structure Grid & logic

    Proportion, grids and rules. Construction before decoration, so every asset scales.

  3. L03

    Mark Logo design

    A geometric, ownable symbol drawn on the grid. Memorable at 16 pixels and on a billboard.

  4. L04

    System Identity + Brand OS

    Colour, type and guidelines in two editions: for your team and for machines.

  5. L05

    Launch Web + 3D

    A Framer site or 3D experience, with a machine layer AI search can read.

Vedran Obradović, founder of Vizura Studio - interactive 3D portrait
06 - The founder

One senior designer. Zero hand-offs.

I'm Vedran Obradović. 8+ years and 170+ brand projects for technology companies - now building Vizura into the first branding studio designed for humans and machines. You work with me directly, from the first call to the final file.

Read my story →
07 - Proof

"We worked with Vedran from Vizura Studio® on the rebrand for ImpactPilot. If you're looking for a real branding specialist for SaaS - he's the real deal. One of the few who actually understands the industry, not just visually but how the brand fits into product, decks, and sales."

Pieter Boon - Founder, ImpactPilot

"Working with Vedran was an absolute pleasure. He designed a logo and full brand guidelines for my AI startup, perfectly capturing the brand identity I was after. He also created a Google Slides template and other branded assets that made our visual identity consistent across all touch points."

Thomas D. - Founder, Flowstead.ai

"Worked with Vizura on the logo and branding guide for my company Recruitsome. Loved working with them on the project. Our assumptions and feedback were challenged in a good way, results were delivered quickly. Looking forward to the continuation of the collaboration with them for related tasks!"

Kevin O. - Founder, Recruitsome

"Outstanding attention to detail. Very creative proposals for our software brand. Vedran was very responsive and turned the project around very quickly. Would highly recommend!"

Morad Askar - Director, EdgeClear

"VERY SMART PROFESIONAL - EXTREMELY TALENTED! I hired Vedran O. for a logo creation. Vedran O. is very fast, creative and friendly. He was very involved in the project asking smart questions about the company history and values before drafting and submitting the first sketches within a very short timeframe."

Pierre Noel - CEO, Deepsea Networks
01 / 05
+0%Brand recognition - StratoSync®
+0%Website conversions - StratoSync®
+0%Brand recognition in 6 months - Stepup®
0+B2B, tech and AI brand projects
08 - Process

Six steps. No surprises.

Full process →
  1. 00 - Day 0Scan

    Free Brand MRI + intro call

  2. 01 - Week 1Position

    Strategy & positioning

  3. 02 - Weeks 2-3Construct

    Logo & identity

  4. 03 - Week 4Codify

    Guidelines & Brand OS

  5. 04 - Weeks 4-8Launch

    Website & 3D experience

  6. 05 - MonthlyOperate

    Brand intelligence

09 - Investment

Clear scope. Fixed price.

All packages →
02Most chosen

Brand Identity

$5,550/Project

For businesses ready to build a clear, distinctive brand with room to grow.

  • Everything in Brand Foundation
  • Brand strategy + positioning
  • Brand story, mission + vision
  • Audience + brand personality
  • Verbal identity + messaging
  • Full visual identity system
  • Brand applications
  • Full brand guidelines
Start here →
AOptimise

Machine-Ready

$2,290/Project

Your brand is right. Now make AI read it, and use it, the right way. 10 working days.

  • Full Brand MRI + manual audit of 10 key pages
  • AI Context Bundle
  • Custom GPT and Claude Project
  • 3 custom AI workflows
  • On-brand image prompt kit
  • Website machine layer: crawler policy, entity markup, llms.txt
  • Before and after re-scan report
Start here →
3DFlagship

3D & Interactive Website

Custom/Quote

Cinematic WebGL experiences for flagship products and launches. 4-8 weeks.

  • Narrative concept + storyboard
  • Custom 3D scenes and models
  • Motion system + interactions
  • Mobile + reduced-motion versions
  • SEO + AI layer under every scene
Start here →
11 - Answers

Questions, answered.

Vizura Studio® is an AI-native branding studio for B2B technology and AI companies, founded by brand designer Vedran Obradović in Zagreb, Croatia. The studio designs brand strategy, logo design, brand identity systems and brand guidelines, custom Framer websites, 3D and interactive WebGL websites, and AI brand systems - Brand OS portals, AI context bundles and generative engine optimization - so brands are remembered by people and recommended by AI assistants like ChatGPT, Claude, Perplexity and Gemini. Clients include B2B software, AI, cybersecurity, offshore telecom, consulting, HR tech and Web3 companies in the USA, Europe and worldwide.

01What makes Vizura an "AI-native" branding studio?

Every brand is built for two audiences: the people who buy and the machines that now shortlist, describe and create for them. That means positioning AI can resolve, guidelines AI tools can follow, and websites AI search can read - on top of a distinctive identity.

02I know my brand needs work. Where do I even start?

Run the free Brand MRI or book a short call. I'll look at where the business is today, what isn't working and where you're trying to go, and recommend the right scope.

03Do you only work with AI companies?

Vizura is built for B2B technology companies: AI and SaaS products, cybersecurity and infrastructure, technology consulting and Web3. If your product is complex and your buyers are businesses, you're in the right place.

04Do I need just a logo or a complete brand identity?

If the logo simply no longer represents the business, Brand Foundation may be enough. If you also lack consistency, positioning, messaging or a clear way to present yourself, a complete Brand Identity usually makes more sense.

05Can you work with what I already have?

Absolutely. Existing logos, colours, messaging and assets are kept where they still serve the business. The goal is to fix what needs fixing, not redesign for the sake of it.

06How does pricing work?

Choose a package or build a custom scope. Every project is quoted at a fixed price once the scope is clear.

07Who will I actually work with?

Me - Vedran Obradović. Vizura is independent and senior by design: strategy, design and delivery are done personally, never outsourced.

Start a project - now booking Q4 2026

Let's build the brand your product deserves.

Tell me where your brand is today and where it needs to go. You get an honest recommendation and a fixed-price proposal - usually within one working day.

  • 01Reply within one working day
  • 02Fixed price, clear scope
  • 03You work with Vedran directly
Studio inbox - onlineReply < 1 working day