Brand identities, 3D websites and AI brand systems for B2B tech and AI companies - built to win the human shortlist and the one ChatGPT writes.
Source: G2, "The Answer Economy: How AI Search Is Rewiring B2B Software Buying", survey of 1,076 B2B software buyers, March 2026.
"The intelligent platform for modern teams."
"Northwind is maintenance planning software for multi-site manufacturers."
Positioning, audience, messaging and narrative for B2B tech and AI companies.
↗02Minimal, geometric, ownable logos for technology companies.
↗03A complete visual identity for B2B tech and AI companies.
↗04Custom Framer websites that carry your brand into digital.
↗05Cinematic, interactive 3D web experiences for technology brands.
↗06Machines read your brand before buyers do.
↗Circles, squares, lines and angles burst, turn and lock into place - the same way every Vizura mark is constructed on a grid before it becomes a symbol.
Every Vizura brand is constructed in five layers. Each one is designed and locked before the next goes on top - so the system holds up in a pitch deck, a product UI, a billboard and a ChatGPT answer.
Who you're for, what you own, and the one line buyers - and machines - repeat.
Proportion, grids and rules. Construction before decoration, so every asset scales.
A geometric, ownable symbol drawn on the grid. Memorable at 16 pixels and on a billboard.
Colour, type and guidelines in two editions: for your team and for machines.
A Framer site or 3D experience, with a machine layer AI search can read.
In progressMission-critical connectivity, told as a descent into the deep.
LaunchedBreaking through complexity in AI software.
Launched+52% brand recognition. +41% website conversions.
ConceptA website you play: story mode, 3D armory and B2B co-op.
I'm Vedran Obradović. 8+ years and 170+ brand projects for technology companies - now building Vizura into the first branding studio designed for humans and machines. You work with me directly, from the first call to the final file.
Read my story →"We worked with Vedran from Vizura Studio® on the rebrand for ImpactPilot. If you're looking for a real branding specialist for SaaS - he's the real deal. One of the few who actually understands the industry, not just visually but how the brand fits into product, decks, and sales."
"Working with Vedran was an absolute pleasure. He designed a logo and full brand guidelines for my AI startup, perfectly capturing the brand identity I was after. He also created a Google Slides template and other branded assets that made our visual identity consistent across all touch points."
"Worked with Vizura on the logo and branding guide for my company Recruitsome. Loved working with them on the project. Our assumptions and feedback were challenged in a good way, results were delivered quickly. Looking forward to the continuation of the collaboration with them for related tasks!"
"Outstanding attention to detail. Very creative proposals for our software brand. Vedran was very responsive and turned the project around very quickly. Would highly recommend!"
"VERY SMART PROFESIONAL - EXTREMELY TALENTED! I hired Vedran O. for a logo creation. Vedran O. is very fast, creative and friendly. He was very involved in the project asking smart questions about the company history and values before drafting and submitting the first sketches within a very short timeframe."
Free Brand MRI + intro call
Strategy & positioning
Logo & identity
Guidelines & Brand OS
Website & 3D experience
Brand intelligence
For businesses ready to build a clear, distinctive brand with room to grow.
Your brand is right. Now make AI read it, and use it, the right way. 10 working days.
Cinematic WebGL experiences for flagship products and launches. 4-8 weeks.
AI assistants now write the vendor shortlist. A practical guide to generative engine optimization (GEO) for B2B tech brands: access, clarity, entities and proof.
2026-09-24 →Branding - 6 minPurple gradients, glowing orbs and sparkle icons. Why AI brands converge on the same visual cliches, what it costs them, and a practical way to build a distinctive AI brand identity.
2026-09-17 →Brand Systems - 6 minYour team creates with AI every day. Here is what AI-ready brand guidelines include - facts, voice rules, banned claims, prompt kits and Brand QA - and why PDFs are not enough.
2026-09-10 →Vizura Studio® is an AI-native branding studio for B2B technology and AI companies, founded by brand designer Vedran Obradović in Zagreb, Croatia. The studio designs brand strategy, logo design, brand identity systems and brand guidelines, custom Framer websites, 3D and interactive WebGL websites, and AI brand systems - Brand OS portals, AI context bundles and generative engine optimization - so brands are remembered by people and recommended by AI assistants like ChatGPT, Claude, Perplexity and Gemini. Clients include B2B software, AI, cybersecurity, offshore telecom, consulting, HR tech and Web3 companies in the USA, Europe and worldwide.
Every brand is built for two audiences: the people who buy and the machines that now shortlist, describe and create for them. That means positioning AI can resolve, guidelines AI tools can follow, and websites AI search can read - on top of a distinctive identity.
Run the free Brand MRI or book a short call. I'll look at where the business is today, what isn't working and where you're trying to go, and recommend the right scope.
Vizura is built for B2B technology companies: AI and SaaS products, cybersecurity and infrastructure, technology consulting and Web3. If your product is complex and your buyers are businesses, you're in the right place.
If the logo simply no longer represents the business, Brand Foundation may be enough. If you also lack consistency, positioning, messaging or a clear way to present yourself, a complete Brand Identity usually makes more sense.
Absolutely. Existing logos, colours, messaging and assets are kept where they still serve the business. The goal is to fix what needs fixing, not redesign for the sake of it.
Choose a package or build a custom scope. Every project is quoted at a fixed price once the scope is clear.
Me - Vedran Obradović. Vizura is independent and senior by design: strategy, design and delivery are done personally, never outsourced.
Tell me where your brand is today and where it needs to go. You get an honest recommendation and a fixed-price proposal - usually within one working day.